How Jaguar Could Have Been Saved
Tata wanted Jaguar to be a global brand. But in chasing volume, they lost the soul. Here's what Jaguar could have been — and how boutique, heritage-led manufacturing might still save it.

Tata wanted Jaguar to be a global brand. But in chasing volume, they lost the soul. Here's what Jaguar could have been — and how boutique, heritage-led manufacturing might still save it.

While critics call it underwhelming, the new iPhone Air might be the quiet reset we've been waiting for. In an era of spec-chasing and digital fatigue, is Apple unintentionally giving us the ultimate tool phone?

A compelling look at how smartphones rewired society — and why Toolphones could help us reclaim presence, autonomy, and mental clarity.

A thoughtful counterpoint to common fears about artificial general intelligence. This article explores why AGI may not follow the path of domination and destruction — but instead reflect a more balanced, non-biological form of intelligence rooted in understanding, not control.

Have we lost the simple joy of watching a movie? This article explores how internet outrage, celebrity overexposure, and culture wars are making it harder to just enjoy a film — and why we need to reclaim that joy.

A meditation on modern belonging, cultural rituals, and why brands like Hyrox and live football still matter — not for hype, but for meaning.
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